CAPALABA Park shoppers can make a difference this Christmas by donating non-perishable food items to people doing it tough.
Donation boxes will be set up outside the supermarket, allowing people to donate things like canned soup, bags of pasta and boxes of cereal.
Foodbank will distribute the donated food to more than 500 charity and school breakfast programs around Queensland in time for the festive season.
About 20000 people rely on Foodbank's food relief service each month, with over 12000 turned away.
Capalaba Park Shopping Centre is managed by Retail First, who have delivered more than 400 tonnes of donated food to Foodbank since 2009.
Retail First head of marketing Bec Gascoigne said the campaign would help everyday families who were struggling to put food on the table.
"Although this campaign does not solve the problem long term, it helps assist Foodbank Queensland in meeting the increased demand over Christmas in their ongoing support of families in need," she said.
"That extra item of food goes a long way for many, and we know that the ongoing generosity of the community will be the key ingredient in being able to achieve this huge 40 tonne target."
Foodbank CEO Michael Rose said the ongoing support was appreciated.
"This has been a long running and highly successful annual donation drive for Foodbank Queensland," he said.
"It provides an invaluable boost of much needed products for the many Queenslanders who require food assistance and is another step towards our vision of a Queensland without hunger.
"Let's make this year bigger than ever by donating one or two items when you are next doing your grocery shopping."
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