Birkdale Fair fast food an economic boost, says Maccas ahead of Redland City Council call on development application

FAST FOOD: An artist's impression of the proposed Birkdale McDonald's. Image: PA Architects
FAST FOOD: An artist's impression of the proposed Birkdale McDonald's. Image: PA Architects

A PROPOSED McDonald's at Birkdale Fair could create more than 100 local jobs, the fast food giant says as Redland City Council prepares to make a call on the development application for the new restaurant.

In council documents, officers recommended that the application be refused when it comes before councillors on Wednesday.

According to McDonald's, the Birkdale Road restaurant would provide career and training opportunities for more than 100 locals.

The restaurant would provide an initial economic investment of more than $5 million and support construction jobs.

An average McDonald's restaurant generated more than $1 million in employee wages annually.

According to the council report, grounds for refusal included that the site's new traffic design would not be safe enough for pedestrians.

The proposal would see one entry to the car park closed, which would increase traffic at the other entries.

The building would not enable an attractive streetscape, the report said.

A Birkdale Fair spokesman said a lot of consideration had gone into the proposal, which was originally submitted in October 2019.

"The collaborative and holistic review process allowed us to improve plans for the customer carpark egress and access as well as provide designated staff carparking, which would enhance the customer experience," the spokesman said.

"The traffic management design also formed an integral part of the project, incorporating our group policy on customer traffic safety and partnership with Little Blue Dinosaur that advocates for child pedestrian safety."

A McDonald's spokesman said the company had worked with Redland City Council to comply with all relevant assessment benchmarks, including developing a restaurant design and landscaping treatment that would enhance the shopping centre.

Councillors are expected to vote on the application on Wednesday.